RoofSync
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Residential & CommercialLocation: Atlanta, GARoster: 8 Field Crews

Premier Roof Solutions Increased Close Rates by 70% with Interactive Digital Proposals

Sending boring, plain-text email estimates was costing Premier Roof Solutions thousands of dollars in high-value bids. Switching to RoofSync's beautiful digital proposals changed everything.

Before Revenue$3.2M / year
After Revenue $5.8M / year
Close Rates Growth22%38%
Admin Time Saved15 hrs / week

The Operational Problem

Premier's residential estimates were standard PDFs with lists of line items like '30sq Shingles - $9,500.' Homeowners frequently shopped around because they couldn't visualize the premium quality of materials, the warranty options, or financing choices. Estimators had no idea if prospects had even opened the emails.

The Consolidated Solution

RoofSync's Estimate Builder allowed Premier to send modern, interactive web-link proposals. Homeowners could select add-ons (like gutter guards or upgraded impact-resistant shingles), view financing options, toggle warranty packages, and sign/pay deposits directly inside the proposal.

Deployment & Onboarding

Premier's team uploaded their material catalogs and pricing groups. They set up standard interactive elements including photos of shingle colors and pre-loaded warranty contracts. They also enabled Stripe for instant 1/3 deposit payments upon signing.

Measurable Results Gained

Increased close rates by 70% within the first two months.
Generated an extra $340k in revenue just from clients selecting voluntary interactive add-ons.
Received real-time notifications the moment a client opened a proposal, allowing perfect follow-up timing.
Captured 95% of job deposits digitally before scheduling crew dispatches.

"Our clients love the interactive quotes. They can sit on their couch, choose their shingle color, opt-in to gutter guards, choose a financing plan, and sign the contract on their phone. It looks incredibly professional and has completely separated us from the average local roofer."

El
Elena Brooks
Operations Manager
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